More Bob In Print Here are some of the articles and publications where Bob Burdenski has been quoted over the years.
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Bob In CASE Currents: Five Annual Giving Strategies For Today Annual giving remains a foundation of the development program, but best practices are changing fast. Read Bob's quotes in CASE Currents about evolving strategies for annual giving. (Oct. 2010) Download a pdf copy of the article
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Bob In the Chronicle: Are Improved Rankings A Motivation For Giving? Helping the university's rankings may be motivating to some, but is it off-putting to others? (Sept. 2010) Download a pdf copy of the article
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Bob Contributes Annual Giving Chapter To Independent Schools Marketing Book The book, edited by David Willows of the International School of Brussels, emphasizes marketing strategies for international independent schools.
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Bob Contributes To New CASE Higher Ed Marketing Book The Real U, Lipman Hearne president Rob Moore's new comprehensive book on marketing for higher education, includes a section from Bob about your annual giving brand.
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Bob In the Chronicle: Five Schools Inspiring Alumni Giving And How They're Doing It A reminder that you need to keep thinking
creatively and not just console yourself that
you're not any "more worse" than anybody else. (Feb. 2010) Download a pdf copy of the article
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Bob In USA Today: Smart-Thinking Senior Gift Programs Are Stopping All The "Stuff" Read Bob's quote in USA Today about evolving ideas for unrestricted senior gifts. Go To The USA Today Article
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Bob In the Chronicle: "Yes We Can" Email Fundraising Strategies Begin to Take Hold The Obama election campaign helps to accelerate the advance of online appeals (April, 2009) Download a pdf copy of the article
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